Craft Your Instagram Bio- Enonce


In order to have engagement to your profile ensure audience and visitors about what you and your business are exactly about and what do they expect if they follow your account. A good Instagram bio explains what your business is and what you do, In these 150 characters, you can target your ideal audience. If visitors like your biography and content, they will to tap the follow button.

  • Components Of Instagram Bio:

First you need to understand the components that make up an Instagram bio.
 The components of Instagram bio includes setting up a profile picture, choosing a name for your business account which I have discussed in my previous IGTV video, next you need to them is a website link, the page category, call to actions buttons known as CTA, an email address, directions only if you have a brick and mortar business, a phone number in call section and the most important expect is writing bio section. 

  • Writing Bio For Businesses:

If you are in a specific profession, business, and offering a particular service, then it is important to make this clear in your Instagram bio to help you connect with people and building trust with your target audience.

  • Writing Bio Being an Influencer:

 If your brand is based on you as an individual like a blogger, influencer or photographer, then building a relationship and trust with your followers is key. Share a bit about who you are, what are your hobbies, interests, traditions and what you like.

  • Give Your Bio a Fresh Look:


Try giving your bio a fresh look. Using emoji’s in your Instagram bio will give your profile a fresh and fun feel while helping your brand stand out. Emoji’s also take up less space than words. Use emoji’s to highlight key points in your content, like if you are a travel blogger, use an aero plane sticker as bullet points will add value to your bio and it will also break up the text making it easier to read. 


  • Change The Profile Font:


Changing the font in your Instagram bio is a great way to stand out among all other accounts.

  • Use Hashtags in Bio:

Including your branded hashtag in your Instagram bio is a fantastic way to drive engagement on your posts! Writing good Instagram bios might seem straightforward, but it actually requires a lot of effort! But the hashtags in your Instagram bio are clickable on the web, not on the mobile app! When you include a “#” or “@” in your bio, it automatically becomes a clickable link that will lead visitors to either a hashtag or another profile.


  • Add clickable Links:


Unlike other social networks, Instagram is strict on where clickable links can be placed. Currently, Instagram only gives users one clickable link on their profile, and it’s the link in your bio.
You can use the link to send followers to the homepage of your blog or website, which is great! It’s a good tip to drive traffic to your website. When one of your followers clicks on the link in your bio, they’ll sent to your website. 

  • Share Your Email:

It’s also becoming more common for users to share their email in their Instagram bio. The benefit is that it makes it really simple for your followers to contact you. 

  • CTA buttons:

The simple act of including a call-to-action in your Instagram bio and inviting your audience to comment or engage can go a very long way it when it comes to driving more engagement on your posts. Since Instagram only gives you one link on your profile, it’s a good idea to use that to drive traffic to your site.


  • Add Directions:

If you run a bricks and mortar store or you have a pop up event coming up, it makes a lot of sense to share those details in your Instagram bio.